Hi friends š,
Happy Wednesday!
ā ā ā
In todayās edition:
āØĀ The story of David & Jooyeon and their company,Ā ManiMe, which makes manicures that are healthy, accessible, and easy to change.Ā
We are doing a Giveaway for a whole bundle of their products!
šļø Look back to our live chat last week with Katie Diasti from Viv, which makes bamboo-based and plastic-free feminine care products.
š Interesting new DTC brands weāve discovered.
Spotlight - David & Jooyeon andĀ ManiMe
Our main story today is about Jooyeon & David, and their company ManiMe, which makes manicures that are healthy, accessible, and easy to change.Ā
What we love about ManiMe is that itās redefining the manicure experience that hasnāt really been touched by technology, and it promotes artistic expressions and provides a platform for nail artists to monetize their creations.
David & Jooyeon, take us from here*.
š Why we started ManiMe
Jooyeon: Iām originally from Korea, where thereās a big emphasis on beauty services.
I was tired of sitting in a salon for two hours, being exposed to toxic chemicals, and I was intimidated by the drills they used to remove gel manicures.
But the off-the-shelf āstick-onā nails didnāt cut it for me either, since they werenāt a good fit for my nail size.Ā
David: I met Jooyeon at Stanford and was excited to find a solution to solve this problem.
Iām a painter and passionate about building a community around nail art and self-expression.
š” How ManiMe challenges the status quo
We use proprietary 3D scanning technology to make changing nails as easy as changing shoes.
You just need to scan your hands, pick a design, and youāll receive the stick-on gels thatāre completely customized for you in a few days.Ā
š What we are working on next
We also went through a lot of changes in the past few months.
We realized we didnāt have any black nail artists, so we asked our community on Instagram which nail artists we should include.
We then created our CARE collection to showcase these diverse nail artists our community has recommended, and donated 100% of the profits of that collection to the BLM movement and COVID relief fund.
Weāll also soon launch a new collection thatās more inclusive in nail colors and skin tones. For example, ānudeā usually refers to a certain shade traditionally, and we want to change that!Ā
**Answers adapted and condensed from a conversation with David.
āāā
Weāll be doing a chat on Instagram Live tomorrow (September 3) at 3pm ET. Join us by visiting our Insta pagesĀ @storey.lineĀ orĀ @manime.co!
Also check our IG page for the Summer Sweet Bundle giveaway; will announce the winner in the live chat.
Looking Back
Last week, we had an amazing livestream event with Katie Diasti fromĀ Viv, which makes bamboo-based and plastic-free feminine care products.
We talked about her journey from being a college student to now disrupting the traditional period care industry with bamboo-based products.
Katie also shared her vision of building an educational brand that empowers all womxn to live healthier and more sustainable lives and to remove stigma and shame in talking about periods.
So, do you want to talk about periods? š
Watch the playbackĀ orĀ read the full story here.
Brand Hunt
10 Grove: Luxury Italian linens, honestly priced, sustainably made in the USA
Hanalei: Beauty and skincare products made with Hawaiiās native botanicals
Moonlit Skincare:Ā Overnight skincare and sleep wellness
Taza Chocolate: They do chocolate bold - stone ground for an intense flavor and unrefined feel.
AtĀ StoreyLine, we curate and elevate mission-driven brands from diverse founders and empower socially-conscious consumers to discover brands that matter.
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